[2026 Edition] Shopify Wholesale (B2B) Sales Support App Comparison: 4 Recommended

When running a Shopify store, B2B (business-to-business) and wholesale sales are key pillars for scaling your business. Especially in 2026, there’s a huge demand for high-performance apps that unify retail and wholesale management and allow you to set different prices and access rights for each customer. Successful wholesale sales require volume discounts, dedicated registration forms, and, above all, consistent custom pricing. Implementing the right app can reduce manual errors and provide wholesale customers with a smooth, professional purchasing experience. Here, we’ve carefully selected and ranked four of the best wholesale (B2B) sales support apps. Use this information to help you choose the best app and start your B2B operations with confidence.

1st Place

Clay • B2B Wholesale Pricing

App URL: View on Shopify App Store

App Overview

A comprehensive B2B solution that centralizes B2B and wholesale pricing and offers sign-up forms, quantity pricing, order limits, and more.

App Details

Provides wholesalers with a reliable buying experience and displays prices consistently across product pages, carts, and checkouts. Offer percentage discounts, fixed-amount discounts, and tiered quantity pricing. Create custom sign-up forms, set customer groups, and offer NET payment terms. Support global sales through integration with Shopify Markets.

Reviews

Highly recommended by merchants for robust B2B pricing management and operations. They especially appreciate the easy-to-use interface, simple setup, automatic discounts, customizable shipping options, and responsive customer support.

Below are some user comments

I wanted to set wholesale prices for each individual SKU, so I compared many apps and found Clay to be the best fit. Not only does it have the features I need, but its support is also top-notch.

Navigation is extremely easy. They respond quickly to any questions. It’s free for small wholesale accounts, with the option to upgrade as your business grows.

It had all the features I wanted, including the ability to set discount prices and design signup forms. I reported an issue with price display in the collection view, and the team quickly fixed it.

The B2B wholesale pricing is very easy to use and integrates smoothly with Shopify. The support team is fast and professional, making it a reliable B2B app.

This is an excellent app with lots of features and ease of use. I recommend it to anyone looking for an easy-to-use interface and great customer support.

2nd Place

BSS B2B Wholesale Solution

App URL: View on Shopify App Store

App Overview

This solution optimizes B2B workflows by centralizing wholesale pricing, volume discounts, customer price lists, online payment terms, and tax management.

App Details

It centralizes wholesale operations by providing complex pricing, volume discounts, and price lists for individual customer groups. It allows you to display tax inclusive/exclusive, process tax exemptions, and set custom shipping rates. With advanced API integration and deep customization options, it’s especially suited for enterprise stores with large B2B catalogs.

Reviews

Powerful B2B features, such as custom pricing and customer segmentation, are recognized as helping improve the efficiency and flexibility of wholesale operations. The user-friendly interface and the support team’s expertise and responsiveness are highly praised.

The following are some user comments:

We are very satisfied with the BSS B2B solution and the support team’s efforts, and it will continue to be an integral part of our solution.

Excellent service and a great overall experience. The support team was professional, responsive, and extremely helpful. All necessary features were efficiently supported.

We found this app to be a very powerful and flexible tool, perfectly suited to meeting all of our clients’ wholesale/trade requirements.

It’s easy for wholesale customers to sign up, and the back-end is simple to navigate. We recommend it to any business looking to manage their wholesale accounts cost-effectively.

If you’re looking for a B2B app, BSS B2B ticks all the boxes for us. The most interesting part is that it also offers customization based on suggestions.

3rd Place

B2B Wholesale, Volume Discount – Wholesale Sami

App URL: Shopify View in the App Store

App Overview

Deliver all-in-one functionality like custom pricing, volume discounts, and B2B registration forms to enhance the buying experience for your wholesale customers.

App Details

Apply discounts based on customer tags, and flexibly set up volume discounts and tiered pricing. Custom registration forms help acquire wholesale customers, and a quick order form allows for bulk purchasing. It also supports net payment terms and tax display control, allowing you to seamlessly manage B2B and retail customers from a single store.

Reviews

Merchants highly praise this app for its excellent customer support, ease of use, and advanced wholesale pricing features, including tiered pricing and volume discounts. Merchants also praise its integration with custom stores and other apps, and the support staff’s helpfulness in making adjustments is highly appreciated.

Here are some user comments:

This app is great and very user-friendly. I recently ran into an issue with wholesale pricing, and customer service and the technical team quickly resolved it.

I really like its features, like assigning discounts based on customer tags and automatically adjusting prices when a customer logs in.

This app is extremely helpful for managing both retail and wholesale pricing in one store. It’s quick to set up and use, and the support staff is very responsive.

The development team was very professional and provided excellent support in resolving issues with other app providers.

It’s useful when you want to set wholesale prices for specific customers. It’s very easy to use, and their excellent support quickly resolved any minor issues.

4th Place

Wholesale Lock Manager: B2B

App URL: View on Shopify App Store

App Overview

This access management app allows wholesalers to control the visibility of their store content and hide prices, products, collections, and entire URLs with a simple lock.

App Details

Designed to save time and resources when running both retail and wholesale from the same online store. Hide product prices and “Add to Cart” buttons from non-logged-in customers, and restrict page access based on specific customer tags or passwords. Simple locking features make it easy to create private wholesale sections without coding.

Reviews

The enhanced B2B functionality is extremely valuable, and the ability to lock specific products or sections based on customer login is key to maintaining wholesale price exclusivity. Users praise the app for its reliable performance and fast, effective customer support.

Here are some user comments:

The app has worked extremely well for us, and the customer service is top-notch. We received prompt responses to questions, and expert phone support was available for more complex questions.

Getting started may require some tweaking depending on your theme and specific needs, but the support was excellent and quickly addressed any issues that arose.

I’ve been using this app for four years and have never had an issue. Even when I contacted the support team outside of business hours, they were kind enough to walk me through the process and quickly resolve the issue.

I use it for my B2B account to hide certain products only from tagged customers. Even when I needed custom code for Liquid, the development team was quick to respond.

This app is very flexible with plenty of locking options. The support team was also quick to respond and provided immediate assistance when needed.